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Some Thoughts on Windows Vista WOWffee in India

Every organization faced a simple yet staggering question: How to build a brand that is competitive in the market, hopefully people from all around the world aware of it when they first saw it. Perhaps a chain store of Indian coffee that based in Bangalore know the answer. They are now applying the idea of “Building Their Own Brand with A Strong Brand” in the market. You’ll find their Windows Vista WOWffee pictures from this article entitled, “Microsoft extends empire with Vista coffee brand” published by the INQUIRER. It reminds me of a name “Lindows” that Microsoft believed the Lindows mark has violated the name of Windows, a house-hold name trademark by Microsoft. Read the Microsoft v. Lindows.com, Inc. from Wikipedia.

Inevitably Microsoft has invested substantial sums of money in establishing the Windows brand and without question, they will protect their trademark one more time in India.

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