Friendster, who already conquered the Southeast Asian countries in online social network activities, is launching the Japanese and Korean version of its site. The initiative is another example of Friendster moving aggressively into the Northern side of Asia, Japan and Korea since it launched its Simplified Chinese version in October this year. With these two new additions, Friendster is now available in English, Traditional Chinese, Simplified Chinese, Spanish, Japanese and Korean.

This type of language venture of Friendster is something sets it apart from other successful social networking sites such as MySpace and Facebook. Friendster is focusing on Asian countries, and each different country represents different types of markets. For example, China is developing and very competitive, whereas Japan and Korea are two developed countries, while Singapore is competitive, Philippines and Malaysia are relatively stagnant, and Indonesia is a huge market waiting for them to tap in. They knew if they can make it big in all of the Asian countries, they can avoid to face tough competition in the U.S. market, and if they lose out in one single market, it’ll not affect their total market share in Asia at all.