TheFilter, a UK-based music recommendation startup that I profiled in last August is entering its private beta phase. On its landing page, they now have a new logo, and three demo Flash slides appeared show that it is not only served as a music tracking engine, but rather a startup dedicated to recommend good musics, movies, videos, Web videos for their users.

“We’ve all sat there at the computer with muscle fatigue in our thumbs and faced with so much information without focus,” said Peter Gabriel, an investor and partner in TheFilter. “Getting the good stuff without the grief, that is the dream. And I’m not talking just about music, I mean everything. Not just a disc jockey, but a life jockey.”

As reported by Los Angeles Times, TheFilter is slated to be launched in May to the public. I’ll write another review on its public version by then. Stay tuned.