Joost has received a lot of buzz lately. Joost, which was founded by Skype founders Niklas Zennstrom and Janus Friis, will include the contents from Beauty TV, a beauty TV network dedicated to the beauty enthusiasts, according to this press release. The contents served to the audience will be focused on beauty tips, hair, skin, nails, cosmetic surgery, spas, health, fitness, insider interviews, beauty news, product reviews and trends. This is an area that might attract some specific demographic segments such as women, or young ladies markets that could well position Joost as the Internet’s killer application for the future. Prior to this, Joost has making headlines around the world by signed deals with some high-profile content providers that include CBS, CNN, Turner Broadcasting, Warner Brothers, Sony and Viacom.

Beauty TV was founded in 2006 but launched recently in January this year. It has teamed up with United Global Media Group for the marketing purposes. There is more information on Beauty TV on their About page.