The other day I came across a new micro-blogging service called chittR that founded in India. It was just launched in Alpha from a stealth mode, and a bit disappointed I did not found any detail on whom created this startup. However, as seen on the landing page, no one can argue that they’re not following the Twitter business model, therefore users that sign-up are allowed to send updates via IM or through the Web. It is a Twitter-like service that based on Adobe’s Flex 2. Therefore, if you click on any button, a Flash dialog box will appear in front of the page and loading of page for seconds is expected. For every user, once you sign-up, you’re allowed to post your update for a maximum 140 character per message, they preferred the word, chittRbox. On chittR, you also allowed to invite your buddies, following your friends’ updates, reply an update, post update restricted to your followers, find message through a system of tags, etc. What different from them with Twitter is Twitter was using “what am I doing” that drive the momentum of users in posting the updates, they distinguish with “What are YOU thinking ??”

Currently, they had less than 200 alpha testers, i.e. chittR-ers, many of whom signed up by the month of August. I feel it’s still too early to conclude its actual business model, given the immature of their technology, process and practice. I will report back on this startup when they officially launched in beta, stay tuned.