Adobe just ran an excited news that entitled, “New Release Joins Adobe Flex 2 for Linux-based RIA Creation“. They released the Flash Player 9 and it will enable users to open and read any Flash content and application on the Linux platform. According to the aforesaid news, it will also vastly enhances user experiences with new capabilities such as efficient memory utilization, advanced features for graphics, video and text, as well as the ActionScript Virtual Machine (AVM2), which allows up to 10 times faster scripting performance.

I see this year will become one of the best years Adobe has had since its first inception in 1982. I read that Adobe has previously released RoboHelp6, and Flex Builder 2 for Macintosh in the beginning of this year. Moreover, they have announced that they’re going to launch Adobe Production Studio, the integrated video and audio post-production tool set that is part of the Creative Suite family, and these will be available for both the Macintosh and Windows platforms. In the setting of technology marketing, a growing number of softwares released by a particular company would enabled it to meet the variety needs of the growing number of online and offline consumers and vendors. When a software giant gained a brand name in the market, retailing looked very easy for the company. For example, “How do you sell something that no one have seen or heard before?” This will be a tough question for most of the new start-ups that struggling in everyday. For Adobe, a well-established company in the software sector, as I mentioned above, retailing “looked” very easy for them, they’re do not need to promote or sell the new products that they released, what they do is: They just upgrading their current portfolios, and users would eventually pay the upgrading fees. For most of friends, they used Dreamweaver 8, they’re now just waiting for the 9.0 version to be launched. Money will not be a constraint for them anymore. Adobe thus do not need to approach any consumer and consumers perceived that they will benefited from the Adobe’s new products. That’s why the elephants can always dance.

By the way, you can download the Flash Player 9 if you’re running Linux platform on your PC by clicking here.