Last week was the iPhone week, since the iPhone launched on June 29, most iPhone stores in California and New York are run out of stock. According to an article, the shoppers snatched up about 525,000 of the devices at Apple and AT&T stores from last Friday’s launch through Sunday and most of the AT&T 1,800 stores ran out of stock by Saturday. Though a small percentage of customers experienced problems in activating the iPhones, I believed Apple will not allowed these problems to go unnoticed.

I know it’s a bit harsh to say sometimes I’m so confuse of the market research report. Few hours ago, I read a brief introduction of a white paper that stated “only 3% of the consumers have a strong interest in purchasing the iPhone at its $499.99 price point and two-year contract.” This is a new white paper just released from a market research and consulting firm. A moment later, I came across another survey done by HitWise pertaining to the iPhone topic. However, they argued that the volume of US searches for the term “iphone” increased 583 percent in the past four weeks (from the week ending May 26, 2007 to the week ending June 23), as shown in the below picture. Moreover, the keyword “iphone” was ranked as place 131 the most searched for term sending traffic to all US Web sites in the same research period as mentioned above. Based on the increased Web searches on the “iphone” keyword, I trying to convince myself that the surfers are looking for the reasons to buy iPhone. If not, why waste time in doing the Web search.

There is a huge differences between these two market research reports. For one is primary data, time-consuming and expensive availability, and the other one is secondary data, Web traffic report, timely and inexpensive availability. In my first view, these two firms done the some sort of same research topic, research process may be the same, i.e. collation of data, gaining insights into the potential customers from the questionnaires or the Web traffics, and most likely, developing the understanding of likely future behavior. The major difference is HitWise did not mentioned or released what will be the likely buying behaviors of the surfers.

Source: available at http://www.prweb.com/releases/hitwise/iphone/prweb536206.htm, accessed 27 June 2007

With less than 10 days to go before iPhone will be available on sell in the market, most users or developers are now questioning on whether any third-party application can be played or worked on iPhone. Though Apple’s answer is yes, and Apple is always Apple, the most secretive company that we know, and would not allowed the developers to know much details about what being built inside the “cool, sweet” iPhone, or its framework, and indeed I’m not so surprise when Apple did not provide the software development kit (SDK) for the developers. It sounds like Apple believed in the support of full Javascript and AJAX functionality is more than enough to build a decent Web application, but it’s isn’t.

I do not know the project parameters of Apple on this tiny iPhone, and also it’s looks like a huge project towards iPhone from Apple, but apparently, I don’t think iPhone version of Safari will allow the hot product of Microsoft, i.e. Silverlight plug-in to install on it, not to mention some crazy games developed from using Java, i.e. Java ME.

Update: Just came across the so-called “iPhone Application List,” a nice blog.

“Coming June 29″ is the big promise of Apple’s three iPhone TV advertisements. I really enjoyed watching the videos, especially a user can get their desired things done through a finger touch on the iPhone’s touchscreen. Though it has just got the FCC approval, the announced release date surely would ended the Apple’s stock price, particularly sensitive about the launch in recent weeks, as reported by Reuters. However, a blog has noticed that there is a inconsistency of the icon views, i.e. 11 icons vs, 12 icons that appeared on iPhone. It remind me of “small is beautiful,” maybe Apple is too big now and they’re not paying close attention to the small details and these small details also may “not” end up being very important eventually.

Update: You also can watch the above stated iPhone video on YouTube, as embedded in below.

Apple has received the required approval from the regulator Federal Communications Commission for its upcoming iPhone, this help reinvigorate all the Mac fans that iPhone will definitely commerce on schedule next month. Meanwhile, Apple strutted its way in a new field by looks to its own laurel, i.e. Apple has trying not to miss the expected launch timeline. Perhaps, for all of us that didn’t order the iPhone yet at this moment, it’s an enjoyable experience to take a look at how Apple documenting the iPhone and what the FCC’s testing results are all about.

Source: http://gullfoss2.fcc.gov/prod/oet/forms/blobs/retrieve.cgi?attachment_id=766946&native_or_pdf=pdf (page 4)