eSpew, the world’s largest online free audio mp3 search engine has launched a new service last week. Now eSpew’s existing users are allowed to send the mp3 music via sms for free without any charge and the service is powered by HooQs. According to HooQs, sending mp3 music via their Web to mobile service is as simple as selecting a song, and users are not required to provide any personal information to use this service, thus encourage the end-users to test it. In many instances, end-users would very much be pleased to try a new thing when there are no personal information being required to reveal, or any third-party software required to download on their computers. Apparently, this new service now added to the array of existing services offered by eSpew such as search and play music for free, chat with friends, share music, create multiple online mp3 music playlists, and save favorite mp3 music.

Currently, eSpew business model are the advertisements, ringtone sales, and WhiteLabel affiliated contracts.

India is one of the fastest growing mobile phone markets in the world and the mobile concentration is extremely high especially in the middle and low-end market segments. It seems that Google India is trying to tap into this market by launching the Google SMS service. Google SMS service is the first text message-like service that offered by Google in the Asian countries. Users can now get their search queries to be returned in the SMS text messages by Google India through a shortcode 54664 [5GOOG] sent from their mobile phones. This service is currently available in four cities that include Bangalore, Delhi, Hyderabad and Mumbai and the mobile operator networks that support this service are Aircel, Airtel, BPL, BSNL, and Reliance. Though this service is available as a beta service, users need to pay for this SMS service as prescribed by the aforesaid operator networks, minimum cost is 3 rupees per SMS.

In emerging markets such as India and China where poor Internet network infrastructure can be found in certain areas, mobile phone has became the number one choice that people use it to communicate and stay connected. The introduction of Google India SMS service is a move that marked how clever Google in react to this particular market, this product strategy is similar to the launched of voice search services that offered by Baidu in China this August.

Comcast has relaunched its Web portal with a bunch of new features built-in. It was in the development of the new mass medium that encompassed new look, email in the home page, better users’ account management, and a slick new style of The Fan, i.e. its video player and other interactive technologies. As shown in the above picture, if you look closely, you’ll see that Comcast.net is as much about a personal portal as it is about a public Web portal. Though I did not like the slow loading of some pages that found on the site, but I definitely like the portal that bring up the quintessential Web 2.0 effect and reflection.

Comcast.net currently still in beta, the broad range of features was designed to meet the varied needs of its loyal users, one of the example is the Comcast mobile menu that allowed user to navigate the portal with a mobile device.

A new startup that called Wakerupper that offered free Web-based wake-up call service has launched recently. The service that they rendered enables a user to reliably receive a call for the important task reminder or appointment that scheduled. To use the service, a user just simply need to input the date and time, email address as well as the cell phone number. However, Wakerupper restricts the maximum 140-character per message for the users. What set them apart is the service offered is free, works almost with any phone, and they have the technology, a kind of text-to-speech that read the message to a user when receive the telephone reminder.

I believed that Wakerupper sure this type of business model couldn’t afford to wait since the technology they offered was not that technically difficult to develop. Still, there are many startups on the Web which their business models unnervingly similar to Wakerupper. Currently, the service only available in the U.S. and Canada, and being in the private beta phase. In other words, potential users need to request a beta account in order to use their service. My sense is that when Wakerupper open to public in the near future, there will be two different version of accounts offered, one is the free one and the other is the paid premium version.

Mosh, Nokia’s social networking site has moved into public beta in September. It was initially being served as a private beta version of cross-platform social network, but somewhat a public version since a password “ALLACCESS” has been leaked on the Web and potential users can use it to login and create an account on this MOSH.

It was developed as a site for dual mobile phone and desktop PCs access and after a user creating her own profile on MOSH, she can upload contents, such as audio, images, applications, games, videos, and documents, or vice versa, browse and collect items from other users. For every item a user upload or collect, MOSH will provide a numbering statistics on the user’s profile page. Instead of the items a user can collect, she can also tag, as you can see the tag cloud located in the MOSH’s sidebar in addition to comment on the item, “Love” or “Hate” it. Most of the tags given by the users are all funny words, such as happy, free, cool, superb, wallpaper, etc. For every user’s own profile page, the overall ranking is shown. A user can find out who is collecting her content, what items she uploads, and what “username” collects, by manner of percentage as well as the graphical representation, i.e. pie chart.

Nokia’s emergence as the leading mobile phone brand was regarded as one of the great success stories of the past decades. However, the building of this site was considered a brand repositioning and also was seen as a vital move to the Nokia’s future success. MOSH will definitely bring Nokia’s brand to a further image upscale, as social networking is hot among the high-growth segment, i.e. young generation. While it is a trendy product, and Nokia has taken the necessary steps to build it, but sometimes trendy products can’t guarantee a company impressive sales volumes. It will only enhancing a company’s brand awareness.