As the picture shown in the above, a Web 2.0 called A Million Penguins has launched in the market recently. This is a wiki-novel project co-founded by Penguin and De Montfort University, U.K. The idea of building this “A Million Penguins” is quite simple: A Million Penguins is an experiment in creative writing and community. Anyone can join in. Anyone can write. Anyone can edit…..If you want to take part, please take a moment to read the technical and ethical guidelines shown on the left. We will ask you to register to participate (create an account here), and to look at the terms and conditions before you join in, according to PenguinWiki’s home page.

My sense is that their idea is similarly to the Wikipedia. No doubt, the rising popularity of Wikipedia has caught the eyes of the people worldwide. I wonder that the PenguinWiki is tend to be a copycat of Wikipedia by inviting a “million” of people in writing a good novel. However, we can argue the success of Wikipedia can be attributed by the first-mover advantage it has achieved, and writing the encyclopedia is not hard for most of the people too. Most of the people can write a good encyclopedia with confidence. On the other hand, writing a good novel required a right novel writing system. By this logic, when compare a novel wiki and wikipedia, it seems that A Million Penguins is definitely needs to put in more effort in encouraging people to use as well as to edit the PenguinWiki. Though both the concepts of A Million Penguins and Wikipedia is almost the same, Wikipedia was a much more powerful Web 2.0 than the other.