A social news site called PrettySocial has been launched on the Web this week. It is a social news site believed in itself that its existence plays a major role in facilitating the women interest especially in five categories, fashion, beauty, health, relationships, and celebrity gossip. Much works like a Digg site, but more as a female version of Digg (allowed users to vote on the stories they like, and stories with the most votes will appear on the main page). Each of the story has its own tag, generally recognized as a way for users to gain easy access to similar stories or articles with the same tag. When I first came across this site, it helped me to recall another female-centric site that I profiled in last June, called sk*rt, in a post entitled, Sk*rt: A Female Curated News Site Launched. However, this site provide a manner that non-registered users have the advantage in voting on some stories they like without the login requirements. To better attract users for a regularly visits, PrettySocial has a much difference layout and beside each story, you can find a pretty photo that help in supporting a particular story.

To know more about PrettySocial, it is a startup that currently based in New York City.